LOCAL SEARCH ENGINE

Property Centric is the leader in custom local search engine solutions for the property management industry.  

Why Local Search
The local search engine, which is custom-built for your company, can become a “virtual concierge” - enabling residents and prospective residents to locate the local products and services they need from your website. Your local search engine will be more relevant than general searches online and will save your staff time by not having to repeatedly give their opinions about the best businesses in town.

Local search can provide a lot of valuable benefits for your company. As a residential amenity, it helps you attract and retain more residents while providing another source of ancillary revenue The local search directory can help boost your search engine rankings (i.e. Google, Yahoo! and MSN) and reinforce your brand as the place your residents want to keep calling home, thus giving you a greater competitive advantage.

Local Search Builds Site Traffic
Nearly 80% of Americans go online to research products and services before making a local purchase. Increasingly, users are migrating away from the major search engines because of being confronted with too many results – and irrelevant ones to boot. So what are consumers – i.e. your residents - gravitating toward? Local and vertical portals that can provide more targeted answers to their searches.

Additionally, because the search engine creates so much relevant local content, your site’s natural search rankings should improve at the major search engines. 77% of people looking for a new place to live use the Internet to research where they should move. With higher search rankings, your site will be more visible to these prospective residents.

Plus, since your residents associate your brand with “home”  you can provide the resource where they can find everything close to home. 91% of new movers use local search to help them find the things they need in their new location, including maps, entertainment, restaurants, doctors, grocery stores, home and garden stores, churches, gyms and dry cleaners. As new residents settled into the new lifestyles, your website will provide the highly relevant resource they seek.

We Build it for You and Help Reduce Your Existing Workload
It may sound like a major undertaking, but really, it’s quite simple - because we build it all for you. Installing it requires very minimal participation by your web team.

And, we even provide online marketing services such as consulting and sales support that can decrease the amount of work you need to regularly do in order to bring in more prospects and convert them into residents.

What goals are we talking about?
The benefits to your business can be summed up in four key goals:

Attract - Retain - Lead - Profit

Each goal is critical to helping your property management company stay ahead. It’s more than just a search engine; it’s a brand enhancing tool with long-term benefits that extend far beyond a search box.

Tired of Reading? Try a Web Demo
Don't have the time to read about how local search and online marketing can make your life easier and your company a stronger brand, why not let us show you?

Schedule a free, no-obligation demo (and that means no hassle too). All you need is a phone and a computer with an Internet connection. You set the time, and we’ll be there to demonstrate the value proposition to you with real-world examples of the search technology and it’s profit-oriented benefits (like improved search engine optimization and building resident trust).  Go ahead, send us a demo request now.

Local Search Product:  Attract | Retain | Lead | Profit
Marketing Services:  SEO | Email Marketing | Consulting